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Vita Shields - CEO/Coach, Tribal LLC

MEET YOUR COACH
VITA REDDING 

I’m Vita Redding (Shields), Founder & Coach of TRIBAL Coaching LLC. I launched TRIBAL because I wanted to create space in my professional and personal life to do—formally—what I’ve been doing informally for most of my career. Professionally, I have two decades of HR and Talent Acquisition leadership. Like so many people, I hit a wall at some point in my life and career. Even while liking my role at the time, in 2022 I reached a point of burn out and personal health crisis after a series of painful life events that took their toll.

 

Some might call it mid-life crisis but I realized I was experiencing a spiritual awakening which led to me reprioritize the personal nature of intimacy with God and pursuing peace of mind in every area of life. I made major decisions that we challenging and also healing for various areas of my life.  It was a spiritual shift that birthed more sensitivity, empathy and use of my God-given gifts that are now part of my everyday experience at work and coaching. 

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As a Coach, I bring the value of professional experience, years of practice, and evidence-based approaches to coaching.  My approach is warm, intuitive, natural, and deeply supportive—which makes each session a safe and encouraging space for my clients. 
 

Before coaching, basketball was my first great passion. I was  an NCAA Division I basketball standout, becoming the all-time leading scorer and a Hall of Fame inductee at both Brown University and John Marshall High School in Cleveland. In 2018, I was acknowledged alongside 15 athletes who received “Legend of the Ivy League” honors.

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Above all, my greatest joy is being a mom and unapologetic car karaoke singer.

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Coaching Credentials

Education

  • B.A. in Psychology and Organizational Behavior & Management, Brown University

  • M.A. in Positive Organizational Development, Case Western Reserve University

  • M.A. in Practical Theology, Ashland Theological Seminary

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Connect with Me

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